Royal Alloy exists because of an appetite & passion for classically styled scooters, a passion shared by ever growing numbers of riders wanting the convenience of a modern machine while reflecting an era of rebellion against the system, to stand apart, to forge a different path. From occasional days out to rally life, Royal Alloy has found a home with everyone from enthusiasts to those finding their journeys beginning just as we are, it is just the start, join us in creating a new legacy for those that refuse to follow the crowd.

FUN, FUNKY & FASHIONABLE

So many things in everyday life these days invoke nostalgic feelings, often times the past is viewed with warmness and a forgiveness for limitations of a vehicle. Royal Alloy brings all the charm of a celebrated golden era to a thoroughly modern machine. You choose the limits, You choose the story, You choose the Scooter for you.

Enjoy the feeling of freedom wherever & whenever you ride, restore a connection to your younger self or forge new memories, experience your chosen environment in a whole new way. Start anew or rekindle the emotions that real freedom to travel your own path brings.

A CLASSIC BRITISH BRAND

Royal Alloy have re-created a truly 'Classic' style range of scooters designed to re-live those halcyon days of the new found freedom experienced back in the 1960's. We are re-creating those machines (to thoroughly modern standards) that were an icon of the 'Mod' movement.

The Mod movement (short for Modernism, people who were fans of modern jazz music) is a youth sub culture that started in England in the late1950’s and went on to peak in the 1960’s.

Modern. Cosmopolitan. Cool. Popular. These are some words that characterise the mod subculture, which was a youth subculture established post World War II in London, England. It was comprised of teens from working-class families who were trying to transcend the mundane, traditional, old-fashioned customs of the 1950s and adopt a more exciting, expensive, fashionable, and
social lifestyle.

The members of this subculture being mainly from working class families who were enjoying the early stages of an economic boom time, were pioneers of a new eccentricity showing their unique ‘style’ with a neat and innovative ‘look’. They listened to alternative music such as soul and ska, beat, rhythm and blues. Ultimately they adorned their stylish Italian Scooters with lights, mirrors and graphics – they were obsessed with fashion and being ‘super-cool’.

Slim cut suits, ankle boots, and the classic M51 ‘Fish-tail’ Parka coat are essential items in the Mod wardrobe. Girls dressed in mini skirts and roll top jumpers, style icons like ‘Twiggy’ promoted this new stylish lifestyle and soon hit the world stage as a top model.

This sub-culture, being now over 50 years old is very current, there have been several re-births but never before has the re-birth been able to enjoy the Real Retro scooter, especially Real Metal and boasting Real Technology, now is the time to go and buy a 'Real' Scooter!

Enter Royal Alloy with a complete and growing range of truly authentic classically styled scooters made to the very highest standard from the best materials available. Royal Alloy WILL NOT compromise – Royal Alloy will only manufacture authentic (as far as regulations allow) products that will appeal to followers of the Mod subculture and of course to a wider audience wanting to enjoy what really was the essence of the Mod sub-culture – that being a unique and super cool lifestyle!